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Dan Goodfellow

Dan Goodfellow

Group Manager - Products & Fleet Trading, Coates

About Dan 

With over 25 years of dedicated industry experience spanning manufacturing, logistics, mining, engineering, product development and procurement, Dan has been privileged to contribute to various facets in and around Australia’s construction industry. For the past 12 years, his journey has revolved around the dynamic hire industry where he has developed his expertise in operations while immersing himself in product-centric innovations for a decade. Throughout his career, Dan has been a strong advocate for safety and sustainability, spearheading innovative projects and initiatives that set new benchmarks in these future focused areas. Collaborating closely with manufacturers, Dan has championed high standards, ensuring that the industry's practices align with safety protocols and environmental responsibilities.

Currently, as the head of the Coates national product team, he oversees the management of Australia's largest rental fleet. His focus remains on driving excellence and continuous improvement and delivering products that not only meet the needs of Coates’ customers but also contribute to a sustainable future. By prioritising safety, efficiency, and environmental consciousness, they aim to exceed expectations while fostering a culture of responsibility and innovation at Coates.

Dan’s passion for advancing the hire industry and shaping its trajectory toward sustainability and excellence is a priority and he remains focused on the challenges ahead and the opportunities to make a meaningful impact in this ever-evolving landscape.

Panel: Future Fuel: What are the Considerations for Moving to Lithium-ion – and to Hydrogen Fuel Cells

 

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